VI

STORY RICHY

Established in 2001, as a pioneer importer in Vietnam, Richy is the exclusive distribution partner of high-class confectionery products in Vietnam of leading brands in the world such as: Lambertz (Germany), Elvan (Turkey), Apollo (Malaysia)...  Up to now, after more than 20 years of development, with the turning point of transformation from import - distribution to production - business, Richy Group is growing stronger and stronger. owns a diversified and quality portfolio of confectionery products, produced by a system of 3 large-scale factories and modern technology; with a system of 3 offices in Hanoi, - Da Nang - Ho Chi Minh, and more than 120,000 points of sale, distributors nationwide, affirming brand position, Top 10 Prestigious Food Companies in Vietnam, proudly recognized as a National Brand.
Richy wishes to bring the most quintessential and quality products to Vietnamese consumers, affirming the value of Vietnamese products, brands and people in the international market - which is the mission of a National Brand.
Richy aims to become the top prestigious Vietnamese confectionery brand, the pure Vietnamese enterprise in the top 5 companies in the domestic food - confectionery market.

Richy - Honored to receive the title of "National Brand" for 2 consecutive years from 2020

Core values

For shareholders

For shareholders

Optimal benefits - long-term cooperation
For employees

For employees

A place to develop talents
For customers

For customers

Outstanding prestige, quality, and added value
For the community

For the community

Richy is the bridge that introduces famous confectionery products in the world to the Vietnamese market.

Business philosophy

Richy brings safe, healthy, delicious and nutritious products that are favorable for the majority of consumers in the market.

Entrepreneur: TRAN SY TRUC
- Founder of Richy

Business philosophy