Aaron Judge merchandise sales skyrocket after winning Home Run Derby

All rise for the newest Yankee hero. Aaron Judge has become the face of the New York Yankees, inheriting the lineage that goes from Ruth to Gehrig to DiMaggio to Mantle to O’Neill and Jeter. Will he live up to the hype? Will the Yankees be World Series champs again? At 6-foot-7 and 285 pounds, Aaron Judge emerged as the biggest story in baseball in 2017 with his monstrous home runs and record-breaking ability.

Aaron Judge: The Incredible Story of the New York Yankees' Home Run–Hitting Phenom [Book]

Aaron Judge merchandise sales skyrocket after winning Home Run Derby

Yankees' Aaron Judge inks autograph deal with Fanatics

Aaron Judge guiding Yankees during win streak

Yankees' Aaron Judge eliminates Dodgers' Cody Bellinger on his way to Home Run Derby title – Orange County Register

Aaron Judge wins 2017 Home Run Derby

Aaron Judge guiding Yankees during win streak

Highlight] AARON JUDGE HITS HOME RUN NUMBER 61 TO TAKE THE LEAD!!!!!!! : r/NYYankees

Aaron Judge and Yankees Agree on Deal That Works for Both Sides - The New York Times