The FAILED Cleveland Guardians Rebrand

Cleveland Guardians: Meaning, reason, history of new name - Sports Illustrated

Guardians Rebranding : r/ClevelandGuardians

Guardians name change timeline: How years of criticism finally led to Cleveland's baseball rebrand

PDF) It's still Cleveland baseball: Exploring the media response to the Cleveland Guardians rebrand

Fans React to Cleveland Baseball Team Changing Name to Guardians

Here's One Local Designer's Suggestion for Rebranding the Cleveland Browns, Cleveland Sports, Cleveland

Cleveland is changing its team name to Guardians, dropping the Indians moniker it has had since 1915 – Hartford Courant

Rodón works 7 strong innings, Giants top Guardians 4-1

Cleveland Guardians Sued By Roller Derby Team, You Can't Steal Our Name!

Cleveland's MLB Team Offered Less Than $10,000 for Guardians Name

Since we're on the trend of things that led to rebranding, this is Chief Wahoo. He was a logo for the MLB's Cleveland Indians (Now known as the Cleveland Guardians) from 1946

Poll: Republicans Disapprove of Cleveland Indians' Rebrand to Guardians - InsideHook