Why do NFL helmets have 'Choose Love' written on them?

October 2, 2022: Green Bay Packers wide receiver Randall Cobb (18) ÔChoose LoveÕ helmet during the NFL football game between the New England Patriots and the Green Bay Packers at Lambeau Field

Choose Love. The NFL starts the season with a…, by Sreese, ILLUMINATION

Packers Riddell 2023 Salute to Service STS Speed Authentic Helmet

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Why NFL players are wearing flags on their helmets to promote 'International Diversity' during Week 4-5 games

Why do NFL helmets have 'Choose Love' written on them?

Why do NFL players have 'Be Love' or 'Choose Love' on their helmets? - AS USA

We shouldn't expect World Cup players—or any athletes—to be activists